Social Media at the EPGCC: Part One

The use of social media sites like Facebook and Twitter has become a part of many people's everyday lives. In the turf industry, social media has become a tool that many industry members use to enhance any forms of communication they already use. Many courses across Canada utilize a blog or Facebook page to communicate club information with their membership as an environmentally sensitive alternative to the paper copy newsletter. Some courses have social media sites dedicated to each of their individual departments (Proshop, Food and Beverage, Maintenance) while other courses have one centrally controlled site that individuals from all departments contribute to. In whatever capacity they choose to use it, social media is quickly becoming an important tool for many golf courses across the country.

At the EPGCC, we have a centrally controlled website that each department contributes to and is compiled in the office. The maintenance department also communicates by using this blog, a Facebook page and a Twitter account. We feel that the more tools we use to communicate with the membership the more effective that communication becomes. We are also easily reachable through each of these tools and make regular updates to all of them. Our goal is for the membership to be able to access any information we share easily and as quickly as they require.

This post will be Part One of a two part post explaining the use of social media at EPGCC. This specific post will explain our use of this blog as a communication tool.

Because you are already reading this, you have obviously discovered our blog. Whether it is your first visit or if you visit regularly, we always appreciate feedback regarding content already posted or about content you would like to see posted. This blog is public and can be viewed by anyone so our goal is to provide information that is not only important to the members but can provide some information to any member of the public reading it. While the majority of our visits are from Canada, we regularly get views from the USA, Germany, France, the UK, and Russia to list a few. We use the blog as an avenue to communicate larger amounts of information along with pictures and video.

Our goals for this blog include the hope that a majority of our membership become regular readers. We feel it is a simple and easy to use forum for us to convey information regarding the EPGCC Maintenance Department. Another goal is for us to provide information to any member of the public that would like to learn more about the operations that occur on and around a golf course. We encourage comments, questions and concerns regarding any of this information to be directed to the Maintenance Department so we can address them.

Part Two of this post will be about the use of our Facebook page and Twitter account as other tools we use. As always, questions concerning any of the information here can be directed to the EPGCC Maintenance Department through our Twitter account, our Facebook page, or contact us directly at the shop.